“Do I need more than a headshot to market my business?” The short answer is yes. A headshot is good for social media profile pictures or your About Me page. However, if you want to have a memorable brand, you need curated professional photos that match your brand, can convey what you do, and show […]

Branding, Tips

March 1, 2024

7 Places to Showcase Your Branding Photos and Why They Matter

An Asian female personal branding photographer wearing a green top sitting on the floor and leading against a sofa with her DSLR camera.

“People buy from people they trust and they trust people they like.” — Garrison Wynn We are living in a world where visual content plays a crucial role in our marketing efforts. Whether it is a photo, a graphic, or a video, all of these visual contents paint a picture of who you are, what […]

Branding, Tips

February 1, 2024

Elevate Your Business with Personal Branding Photography to Attract Your Ideal Clients

A female New Jersey cottage baker wearing an apron and holding a cake holder with two cupcakes in her home kitchen.

You may be thinking about hiring a branding photographer to photograph you and your business because: Whatever your reasons are to hire a branding photographer, I highly recommend you schedule a consultation or discovery call with them. Hiring a branding photographer is like hiring a coach. It is an investment. You want to interview a […]

Branding, Tips

August 1, 2022

9 Questions to Ask Before You Hire a Branding Photographer

If a contractor’s tools of the trade include a hammer, tape measure, and a level, then my tools would be my Nikon D750, my camera lenses, Creative Cloud (Lightroom Classic and Photoshop Adobe), and ShootProof to deliver the images to my clients. In addition to the tools above, here are my 5 favorite software to […]

Branding, Tips

July 1, 2022

5 Must-Have Software For My Business

A female photographer working on her laptop in her office.

“I don’t have a product. What type of pictures should I post on my social media?” – A service-based business owner. I get this question a lot when I work with service-based business owners. Most of them only focus on headshot pictures but there are many types of pictures you can post to build your […]

Branding, Tips

June 1, 2022

10 Branding Photo Ideas for Service-Based Businesses

A female CEO sitting and laughing with her coffee.

It’s likely you know what a headshot photo session looks like, but do you know what a branding photo session involves? A headshot photo session consists of one or more people. It can be taken outdoors, office space, or studio with a backdrop. The headshot photo is typically a close-up photo, sometimes my client will […]

Branding, Tips

May 1, 2022

What’s the difference between headshots and branding photography?

A Caucasian woman holding her hands up like I don't know in a bamboo forest.

Many of my clients are not sure what to do after they have downloaded their branding photos. That’s why I created a branding resource guide to help my clients use their branding images in multiple ways, not just for posting them on their social media. A few months ago, I shared 5 ways to use […]

Branding, Tips

April 1, 2022

5 Ways to Use Your Branding Photos (Part 2)

A Caucasian woman is sitting at a desk smiling and working on her laptop.

Have you ever downloaded your pictures from your branding session, so excited to use them for your business, but quickly get overwhelmed?  Questions start flooding your mind: Now what? Where can I use these images? What else can I do with them? I totally get it! It’s a lot to think about when you have […]

Branding, Tips

February 1, 2022

5 Ways to Use Your Branding Photos

A man in a blue jacket with a Facebook Like thumbs up sign.

“If you don’t give the market the story to talk about, they’ll define your brand’s story for you.” – David Brier Nowadays, it’s more important than ever to own who you are. In a world that’s increasingly digital, your personal brand is what tells people who you are, what you do, and what makes you […]

Branding, Tips

December 1, 2021

Personal Branding – Beginners Checklist

An African American woman sitting on a couch and talking on the phone.

“If you don’t give the market the story to talk about, they’ll define your brand’s story for you.” – David Brier As a business owner, I understand how hard it is to create relevant content for sharing on social media. That’s why I provide branding strategy planning to my full branding session clients. This helps […]

Branding

August 1, 2021

10 Brand Story Ideas to Post on Social Media.

A woman holding a picture of her father sitting at a park picnic table.