“Do I need more than a headshot to market my business?” The short answer is yes. A headshot is good for social media profile pictures or your About Me page. However, if you want to have a memorable brand, you need curated professional photos that match your brand, can convey what you do, and show […]

Branding, Tips

March 1, 2024

7 Places to Showcase Your Branding Photos and Why They Matter

An Asian female personal branding photographer wearing a green top sitting on the floor and leading against a sofa with her DSLR camera.

“People buy from people they trust and they trust people they like.” — Garrison Wynn We are living in a world where visual content plays a crucial role in our marketing efforts. Whether it is a photo, a graphic, or a video, all of these visual contents paint a picture of who you are, what […]

Branding, Tips

February 1, 2024

Elevate Your Business with Personal Branding Photography to Attract Your Ideal Clients

A female New Jersey cottage baker wearing an apron and holding a cake holder with two cupcakes in her home kitchen.

When you get a headshot, it is typically framed from the chest up, or a close-up of your face. A headshot is great for your social media profile, resume, or About Me page. But there are occasions when you need more than just a headshot. That’s where branding photos come in. Your branding photos help […]

Branding, Tips

July 1, 2023

When Should I Hire a Branding Photographer?

A woman putting her arm up with a peace sign and posing in front of a camera while the photographer is taking a picture.

I love to tell my clients to use props in their branding photoshoots. Using props can give your audience an idea of what you do, your process, the tools you use to serve your client, and, of course, we want to show off your amazing personality so you can build your know, like, and trust […]

Branding, Tips

February 1, 2023

25 Branding Photoshoot Props for Service-Based Business Owners

Two women each holding a syringe and smiling.

If you’ve been curious about what’s involved in a Branding Photoshoot, let me share how I make your experience smooth and fun. I get it – clients are a bit nervous at the start. After all, this is your chance to showcase who you are as a business owner! Take comfort in the fact that […]

Branding, Tips

January 1, 2023

What Happens in a Branding Photography Session?

The holiday season is getting closer and sometimes shopping for clients or referral partners can be overwhelming. Don’t stress! I’m sharing five of my favorite gift ideas for thanking my clients and referral partners for their continuous support. 🖊️ Branded promotional items (pens, notebooks, reusable bags, apparel, etc.) Branded promotional gifts are great for building […]

Tips

November 1, 2022

My 5 Favorite Client Gift Ideas

Gift box with a bow and with bows and ornaments around the gift box

I’m sure you have heard photographers promoting their mini sessions. What’s the difference between a mini branding session and a full branding session? Mini branding sessions are when a photographer chooses a location and date to host a day of mini photoshoots. These mini branding sessions are an affordable way to get your branding photos […]

Branding, Tips

September 1, 2022

Mini Branding Session vs Full Branding Session

You may be thinking about hiring a branding photographer to photograph you and your business because: Whatever your reasons are to hire a branding photographer, I highly recommend you schedule a consultation or discovery call with them. Hiring a branding photographer is like hiring a coach. It is an investment. You want to interview a […]

Branding, Tips

August 1, 2022

9 Questions to Ask Before You Hire a Branding Photographer

If a contractor’s tools of the trade include a hammer, tape measure, and a level, then my tools would be my Nikon D750, my camera lenses, Creative Cloud (Lightroom Classic and Photoshop Adobe), and ShootProof to deliver the images to my clients. In addition to the tools above, here are my 5 favorite software to […]

Branding, Tips

July 1, 2022

5 Must-Have Software For My Business

A female photographer working on her laptop in her office.

“I don’t have a product. What type of pictures should I post on my social media?” – A service-based business owner. I get this question a lot when I work with service-based business owners. Most of them only focus on headshot pictures but there are many types of pictures you can post to build your […]

Branding, Tips

June 1, 2022

10 Branding Photo Ideas for Service-Based Businesses

A female CEO sitting and laughing with her coffee.