Top 5 Places to Use Your Headshot Online
You’ve just gotten a great new headshot, and now you’re wondering: where should you use it? Your headshot is a key part of building trust when your prospects or employers look you up online.
Knowing where to use your headshot can create a strong first impression. Here are the top five places to put that headshot to good use.
1. LinkedIn Profile
If your business is B2B or you are a job seeker, LinkedIn is the go-to platform for networking, job searching, and establishing your professional credibility. Your profile picture is often the first thing people see when they check out your profile. When you use a professional headshot, people will take you more seriously. If you don’t have a headshot, you lose out this golden opportunity to build a connection.
2. Email Signature
Why not add a personal touch with your headshot in your email signature. It helps make your messages more personal and memorable, especially in a sea of faceless emails. People are more likely to remember you when they can put a face to your name. Plus, it adds a little polish and professionalism to your communication.
3. Website
Whether you’re the face of your own business or part of a larger team, having your headshot on your company’s website is a must. It helps build trust with potential clients by putting a face to your name. People do business with people, not a company. Use a professional headshot that is consistent with the brand image you want to project, whether that’s friendly, creative, or formal.
4. Social Media Profiles
Not sure if you should use your logo or headshot as your social media profile picture? If you are a company with multiple employees and/or contractors, it’s best to use your company logo while building your brand awareness on social media. I would post pictures of yourself and your team occasionally so your prospects and clients get to know you and your team better.
If you are a solo entrepreneur or your business is your personal brand, it’s best to use a professional headshot that showcase your personality. Your headshot is the visual representation of you across all social media platforms so I highly reocmmend using the same headshot photo, that way people can find you easily.
5. Zoom or Video Conference Profile
In today’s world of virtual meetings, your Zoom or video conferencing profile is often where people “meet” you first. Even when you’re off-camera, having your headshot as your profile picture keeps things professional and approachable. It’s a subtle way to ensure people still feel connected to you online.
Your headshot is an extension of your brand, so make sure it’s working for you in the right places! By strategically placing it across different platforms, you can create a consistent, trustworthy, and memorable brand for your audience. Ready to start updating headshot? Let’s chat! Click here to schedule your complimentary consultation.
Photography by: Charissa H. Yong Photography, LLC
