<![CDATA[Charissa H. Yong Photography - BLOG]]>Sat, 11 Jul 2020 07:51:26 -0400Weebly<![CDATA[Feature: International Women's Day Business Summit (March 6, 2020)]]>Wed, 01 Jul 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/feature-international-womens-day-business-summit-march-6-2020March 8th, 2020 was International Women's Day.

I celebrated early being a Her Story Sponsor at the International Women's Day Business Summit on March 6th, 2020 (hosted by the North Jersey Chamber of Commerce and title sponsor NJ Advanced Media). It was held in the beautiful Valley Regency in Clifton, New Jersey. The venue is as beautiful as I remembered when I attended a wedding here probably 10 years ago.
As a sponsor, I got there early to setup my table and the headshots station because I was offering a headshot mini during the event.

I was also able to spend some time getting to know the other sponsors and panelists in the VIP mimosa happy hour prior to the start of the event.
The event started around 11am with a delicious brunch, open networking and Her Story Sponsor visits.
We were really excited to meet Miss Monmouth, Adele Ann Taylor (as a key note speaker) and I took a headshot picture of her! I was truly honored! She is so smart and her speech was so inspirational!
There were two sessions of the women panel discussions with some strong female entrepreneurs who shared their stories and tips that was so motivational to hear and learn from them. I'm so glad I took part in this unforgettable event!
At the end of the event, each sponsors has a prize for a raffle drawing and Thania Arango from M&T Bank in Wayne, New Jersey won my raffle of 2 AMC tickets and $50 gift certificate. Congratulations!

I can't wait to attend the next event in 2021 and being a part of this amazing women community. Thank you North Jersey Chamber of Commerce for hosting!!
We offer corporate and non-profit event photography.

To find out more information and get a quote, please 
email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[The Importance of Printing Your Pictures.]]>Mon, 15 Jun 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/the-importance-of-printing-your-pictures​If you are my clients or have been following me on social media, you know how much I love to educate my clients, family, and friends the importance of printing your pictures, whether it’s on prints, canvas or an album. 

I'm going to share 3 reasons why you should think about printing out your family pictures.
​Why? Here are a few reasons:

1) TECHNOLOGY CAN FAIL – Your hard drive or your phone storage can fail, even if you back it up on the cloud. But if you print your pictures, they will be there even if you lost it digitally.

2) PICTURES SIT ON THE CLOUD – How many of us take so many pictures, stored it on the cloud or hard drive and never look at it again? Most of us I bet. If you print out the pictures, especially in an album, you definitely will look at them more often. My daughter will look at a photo album at least once a day.

3) FAMILY TRADITION – Why not print out your pictures, get a scrapbook, stickers, all the fun decorations and make a yearly family album out of it. You’re making memories while creating a family heirloom that you can cherish for years to come.
​If you need help in designing your family album, email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[Business Feature: Wayne YMCA]]>Mon, 01 Jun 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/business-feature-wayne-ymcaOn February 3, 2020, I was so excited to photograph a community support campaign kick off event (Celebrate The Magic) at the YMCA in Wayne, New Jersey. It was a wonderful night of getting together, sharing lots of success (and emotional) stories and to celebrate the amazing donors!
As guests started to arrive, they were checking in with the staff who were all dressed in costumes that fit perfectly with the magic theme. The children got to request their favorite balloon animals from the balloon artist. The guest were treated to some delicious food and dessert donated by local establishments in Wayne.
The presentation and the speeches were so touching and we even got a treat from the children performing The Little Mermaid musical! They were so good and adorable!
If you would like to learn more about Wayne YMCA or how to donate, please visit their website.
Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[5 Tips on How to Photograph Better for Your Business (Part 2)]]>Fri, 01 May 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/5-tips-on-how-to-photograph-better-for-your-business-part-2​In my previous blog post, I shared 5 tips that you can start implementing for you and your business to have images that are more consistent. Click here to read my previous 5 tips.

​So here are 5 more tips for you.
Tip 1: Photograph in consistent lighting – Whether using natural light (sunlight) or artificial light (indoor light or flash), photograph your subject in consistent lighting will make editing easier and your images will be more consistent.

Tip 2: Use selective focus mode – If your phone camera has selective focus mode option, use it to photograph your subject to emphasize it. This will bring the attention to what you want to show your audience.
Tip 3: Photograph in landscape orientation – Most website and social media use images in landscape orientation (horizontally) so photograph that way. You can always crop the image to portrait orientation (vertically).
Tip 4: Remove clutter – This can mean a busy background or messy room that will take away the focus away from your subject, it is best to remove it or use a plain color background when you photograph. Using portrait mode would help bring the focus back to your subject. ​For example, if you are photographing a product, use a large sheet of white paper as a background.
Tip 5: Use the same editing tool or filters – If you edit your images before you share on your website or social media, make sure you use the same editing tool or filters so your images look consistent. ​For example, if you use Instagram filter, use the same one consistently when posting. A free editing tool that I use on my phone all the time is Adobe Photoshop Express. Here is a link for the free photo editing software for your computer and this one is for your phone.

Click here to download all 10 tips on How to Take Better Photographs for Your Business.
 
These images can be used on your website, social media, email campaign or even handing them over to your copywriter or marketing team. They will love you for it!

I'd love to know what you think about these tips, comments below.

​​Need a photography service? Give me a call 
201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[5 Tips on Taking Your Own Headshots for Your LinkedIn Profile While Staying At Home.]]>Tue, 21 Apr 2020 18:09:52 GMThttp://charissahyongphotography.com/blog/5-tips-on-taking-your-own-headshots-for-your-linkedin-profile-while-staying-at-homeI know that there are a lots of college graduates are missing out on their graduation and thinking about finding a job during the COVID-19 pandemic. I had the privileged of being a guess speaker at Berkeley College in Paramus via Zoom earlier this month and I thought to share these tips with you.
Why do you need a professional picture for your LinkedIn profile and not a selfie or a cropped picture of you at a party? Your LinkedIn profile is your first impression when someone lands on your profile and wants to get to know more about you. You want to make the right impression and you want to build your personal brand with a professional headshot.

Here are the 5 tips:


Tip #1: Choose Your Background.
Decide if you want a plain background (white or light colored wall) or outdoor.

Tip #2: Choose Your Outfit.
Select an outfit that fits and makes you feel good. For men, I recommend suit and tie. For women, I recommend business attire or business casual outfit. A little color is alright.

Tip #3: Choose Someone.
Ask someone in your household to take your headshot or use a tripod, then set the timer on your camera.
 
Tip #4: Choose Your Camera.
I always recommend a DSLR but a point and shoot camera or your cell phone would work. 

Tip #5: Edit Picture.
I found some free photo editing software for your computer and for your phone. Click on the links to see the full list.

Here's an example of a headshot that I did at home. My husband used my DSLR and took this picture in our dining room with a beige wall. I did some editing to it using Lightroom and Photoshop. There are plenty of free editing software out there to achieve this too! You got this!
​​I hope these tips help! If you would like to watch a replay of How to Take Your Own Headshot webinar, click HERE.

Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[5 Tips on How to Photograph Better for Your Business (Part 1)]]>Wed, 01 Apr 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/5-tips-on-how-to-photograph-better-for-your-business-part-1While we are staying at home due to COVID-19, there are so many ways to connect with your audience online. Here are 5 photography tips for you to get your images to look more professional and be sure to share it everywhere so you are on top of people's mind.
Tip 1: Use what you have and use it all the time – Whether you have a cell phone camera, point and shoot camera or DSLR camera, pick one camera that you will use to photograph all the time.
 
Tip 2: Clean your lens – Always clean and wipe your lens to ensure there is no dirt or smudge on your lens so you have clear images and don’t need to waste time editing.
 
Tip 3: Use a tripod – Using a tripod can help reduce camera shake that causes blurry pictures and can photograph at the same angle every time

​​Tip 4: Color scheme/logo – If your brand has a specific color scheme/logo that you want to incorporate into your images, you can place it in the background or as the main focus of your image. Do it consistently so your brand color scheme or logo can be recognized easily.
​Tip 5: White space – If you plan to add text on your images, make sure you leave enough space around your subject…we call it the white space. This way, you can add text or edit accordingly based on what you need share to your audience.
​I’ll share 5 more tips on my next blog post. But if you can’t wait and want to get them all now, click here to download the PDF file.

I'd love to know what you think about these tips, comments below.

Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[3 Photography Related Activities You Can Do With Your Children.]]>Wed, 18 Mar 2020 04:00:00 GMThttp://charissahyongphotography.com/blog/3-photography-related-activities-you-can-do-with-your-children​Having school closures and social distancing due to COVID-19 is a big adjustments for all of us, especially with young children. I totally understand because I have a 3-year-old and a 10-month-old to entertain and keeping them busy.

So to help you out, these are the 3 things I'm doing with my children, especially my 3-year-old.
Activity #1: If you have family album(s) already printed and it's been sitting on the bookshelf or on the coffee table, take them out, look at the album(s) together and relive the memories you've made together. If you don't have a recent album made, go to your computer and look at the last family pictures or vacation pictures together as a family. Oh and don't forget the videos!

Activity #2: Did you say scrapbooking? Yes, scrapbooking is so easy and fun. Simply start by ordering a 12x12 album, scrapbooking accessories (for example: stickers, scrapbook papers, glitter pens, and don't forget the mounting adhesives to tape your pictures.) and order 20-30 prints (mpix is what I recommend to my clients) from your recent family session or vacation pictures and have everything ship to your house. Once you have everything, it's time to start scrapbooking. You are making memories together while designing your beautiful album. Priceless!

Activity #3: Take pictures together. I bought a children camera for my daughter last Christmas and she loves it! She takes pictures of all of us and also random things around the house and then I will go through the pictures with her and she gets to show off her art. You can do this at home or outside (your front or back yard). There are thousands of things you can take pictures of and then do a show and tell later. How fun is that!
Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!         
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<![CDATA[3 Things You Can Do For Your Business Due to Social Distancing (COVID-19)]]>Tue, 17 Mar 2020 02:18:46 GMThttp://charissahyongphotography.com/blog/3-things-you-can-do-for-your-business-due-to-social-distancing-covid-19Having school closures and social distancing is a big adjustments for all of us, especially small business owners. However, I think this is a PERFECT time to connect with your audience online and build your know, like and trust factor!

Here are 3 things that you can do right now to get started!
#1: Think of one story you want to share with your audience on social media. For example: I sell xyz services or products. I can share my services/products, the benefits of my services/products, some behind the scenes, freebies/tips for my audience, things/tools I use for my business that would benefit my audience, and more.

One of the thing you can definitely share right now is letting your audience know if you are open for business and if there's anything they can get without having to visit you or your place of business. For example: offering free delivery or video chat.

Remember: Story can connect better and we are all solving a problem for someone.
#2: Take 1 day to photograph the listed story breakdown from #1, and have a minimum of 10-20 images (this way you'll have 1-2 months of images if you post once or twice a week.). Use different background within your business or home to create a variety of images. For behind the scene, you can even do a small video clip. I highly recommend editing the images to match your brand. I personally like the free Adobe Photoshop Express App on my Android but there are plenty of apps out there.

Here is a link for the free photo editing software for your computer and this one is for your phone.
#3: Once you have all the images edited, you can use these images on your social media, email campaign and website. Don't forget to upload some pictures to your Google My Business too!
Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[Non-Profit Feature: Community Options, Inc.]]>Mon, 02 Mar 2020 05:00:00 GMThttp://charissahyongphotography.com/blog/non-profit-feature-community-options-incCommunity Options, Inc. is a non-profit organization specializing in group homes for people with intellectual and developmental disabilities. They offer housing, employment supports and so much more.

Every February, Cupid's Chase 5K run will take place all over the country to celebrate the founding of Community Options in February 1989.

So this year, on February 8th, 2020, I was so excited to volunteer and photograph Cupid's Chase 5K run in Glen Rock, New Jersey.
The runners slowly arrived to the Glen Rock Municipal Pool around 8am to register, have breakfast, and hang out to stay warm. During that time, the volunteers were setting up and the DJ started playing some uplifting music.

Around 9am, more runners arrived and some were dancing to the music, some were taking pictures at the photo booth, and some were stretching and warming up before the 5k run.

Promptly at 10am, the 5k run officially kicked off and the runners were ready to go. One by one, the runners returned to the finished line. We were all cheering them on and congratulating them. Each runner got a metal for participating. At around 10:30am, the award ceremony started and all the winners got their medal and proudly showing them off.

The energy and support from the by standers were amazing! Here are some of the highlights from the ​event.
I asked Michael Manginello, a Staffing Coordinator from Community Options Inc. in Elmwood Park, New Jersey, what was his absolute favorite moment while working at Community Options. He said: "Seeing the reactions on the faces of our residents."

He also shared his one tip about life and that is "Patience is a virtue".
Check out their website for more information, donation, and upcoming events.

Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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<![CDATA[Business Feature: Yoga with Faith]]>Mon, 03 Feb 2020 05:00:00 GMThttp://charissahyongphotography.com/blog/business-feature-yoga-with-faithI'm so excited to introduce Faith Miller from Yoga with Faith based in New Egypt, New Jersey.

I've known Faith for more than 10 years and I've taken her yoga classes. She is so gentle and ​kind. I remembered there were certain poses that I was having a hard time doing, she will take the time to evaluate and then show me an alternative pose that would work for me. Her yoga class is so empowering and fun! Definitely check out her classes if you are in and around New Egypt, New Jersey.
Charissa: So tell me about your business and what do you do?
​Faith: 
I am a Certified Vinyasa Yoga Instructor and Ayurvedic Health Counselor. I offer public yoga classes and personal and group Ayurveda consultation. I am here to help guide you through making the right choices, using the ancient Indian science of Yoga and Ayurveda, for optimal health physically, emotionally, and spiritually.

Vinyasa Yoga is a type of yoga that links movement and breath to attain balance in the mind and body. (Source: https://www.yogapedia.com/definition/5035/vinyasa)

Ayurveda is a form of alternative medicine that is the traditional system of medicine of India and seeks to treat and integrate body, mind, and spirit using a comprehensive holistic approach especially by emphasizing diet, herbal remedies, exercise, meditation, breathing, and physical therapy. (Source: https://www.merriam-webster.com/dictionary/Ayurveda)
Charissa: What is your absolute favorite moment in your business?
Faith: My favorite moments of both yoga classes and ayurveda consultations are seeing the shift in a person’s understanding of their body and taking their control back of how they want to move their body and live their life through the tools they learn with me.
Charissa: What is the one tip that you would like to share?
Faith: ​Breathe deep, meditate often, and eat according to the seasons.

Check out her recent blog on Plant-Based Nation in terms of what to eat during the Winter time. A great read!
Charissa: Where can people follow you and find more information about your business?
​Faith: You can find out about my yoga classes on yogawithfaith.com and ayurveda services on ayurveda.yogawithfaith.com.
​I'm also on Facebook and Instagram. Follow me there!
Need a photography service? Give me a call 201-663-8585 or email me at charissa@charissahyongphotography to schedule your complimentary consultation.

Visit my website to see my portfolio and be sure to follow me on Facebook and Instagram!
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